Articles on: Social Media

Are you looking for alternatives?

    photo by Monica’s Dad It’s probably time to start thinking about alternatives – not power alternatives (although that’s a worthwhile discussion as well), I’m talking about alternative Social Media platforms other than Twitter, Facebook and LinkedIn. Facebook is now over 400 Million users and over 80 Million of them are playing Farmville (which may […]

What color is your social media?

Social media comes in a wide variety of choices, with more coming on every day.  There are more platforms than there are colors in a huge box of pencils…so it can be overwhelming to figure out where to get started.  When I’m giving Social Media workshops, inevitably someone asks “What social media platform should I […]

Can we go back to the good old days of business?

   Looking through the lens of nostalgia, business used to be simple.  You could set up a road side stand (or the equivalent) and offer things that people wanted locally.  Your long term success totally depended on your local reputation and at the end of the day it was more about how you interacted with […]

2 tools for maintaining your Social Media Garden

  photo by randysonofrobert  If you want to use social media for your business, you’ve got to be consistent.  Your social media presence is a garden and if you want your garden to look good and grow, you’ve got to routinely maintain it.  You need to water your garden, trim and prune the plants, create […]

It’s official – Twitter is now mainstream

   illustration by Geek and Poke  We have officially turned the corner on Social Media…it was only a year or two ago that Social Media, Facebook, Twitter and related stuff was almost exclusively the province of 20-somethings or technology geeks. However the big news came out just last week…Twitter is the top word of 2009! […]

Stop Blending In with your LinkedIn Profile!

I do a lot of workshops on using Social Media for business owners and my number one tip / place to start for anyone that’s a business owner or professional is to have a quality LinkedIn Profile (find me at http://www.linkedin.com/in/shawnkinkade). There are other great Social Media sites and depending on the type of business […]