Your prospects are looking for you on the Internet. They’re searching using terms that make sense to them (based on the problem they’re having or a common solution to their problem). For a lot of products or services, they are only interested in a local service provider – they’re doing a local search. They’re probably […]

Photo by sea turtle  Good advice can be hard to come by sometimes, especially when you’re a busy business owner. That’s why the concept of an Advisory Board works so well, especially if you are in a business that tends to isolate you from working with peers.  Unfortunately most people aren’t really familiar with the […]

Photo by looking4poetry  Good public relations for a small business can be a huge lift in terms of visibility and having prospects find you.  Getting your business (or yourself) profiled in an article, on the radio or on TV is usually going to do nothing but good things for your bottom line. Unfortunately, although there […]