Business Aspirations Model

Take the Business Aspirations Model Evaluation

All businesses start the same – someone has a product, an idea or a particular set of skills that can be exchanged for value.  Some businesses start with a hot product and a ready market and get off to a very quick start.  Others require more nurturing and are hard work to grow.  Businesses also come in many different types (service provider, retail, manufacturing, etc…) offering an almost infinite number of products and services.

However, whether you are selling mobile phones to the world or selling your harvest to a local grain distributor, most business owners experience the same concerns and challenges as they pass through the varying phases of development.

Where are you in The Business Maturity Cycle?

We refer to these phases as the Business Maturity Cycle or the Business Aspirations Model.  Some businesses are able to work through all of the phases fairly quickly (still measured in years) and are sold for a strong profit. Others grow slowly and get stuck in the early stages of development for a variety of reasons, despite the owner’s best efforts to grow.

Want to find out where you are in the cycle? Take this quick (free) evaluation and learn where your business falls in the Business Maturity Cycle…and get some great ideas on what you can focus on to move it to the next phase.


Start Evaluation



Note – there are 20 questions to answer and you’ll be asked to share your name and email address, but we promise that we won’t hassle you and we never share any email addresses with others.  We will send  you a quick follow up email to see if you have any questions – but we’re not into hard selling and we suspect you’re not either.


Stage 1 – Aspiring

Stage 2 – Climbing

Stage 3 – Leading

Stage 4 – Mastering

  • Starting up
  • Developing brand
  • Exciting
  • Exhausting
  • Growth phase
  • Adding employees
  • Doing more
  • Pressed for time
  • Plateau / Success
  • Developing Exec. Team
  • Focus on Building Profit
  • Streamlining
  • Pinnacle
  • Maximum Sale Value
  • Succession Planning
  • What’s next?