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Starting Your First Digital Marketing Campaign as a Small Business

This is a guest post from Jori Hamilton (see her info at the end of the article) – Thanks Jori. As a small startup business, marketing is likely the last thing on your mind. Understandably, there is much to deal with as a new business, and your biggest concern might be simply staying afloat and […]

Need Help Naming? Here’s How to Find the Perfect Name for Your Business in 5 Steps

This is a guest post from Grant Polachek – see his bio at the end… The entrepreneurial journey is an absolute mess; there’s too much to do, too much to learn, and an unforgiving market that often doesn’t give brands a second chance to correct their mistakes. Starting a great business is complicated, and the […]

Finding Your Rhythm as a Small Business Owner

This is a guest post from Jori Hamilton (see her bio at the end) – thanks Jori… You’ve launched your business, and things are moving in the right direction, but you’re not quite there. Things are a bit out of synch? Feel familiar? You aren’t alone. Many small business owners struggle to find their rhythm […]

Collaboration Strategies for Developing Innovative Marketing Campaigns

This is a guest post from Jori Hamilton – check out her bio at the end of the article… Marketing professionals for small businesses deserve an award for the hefty challenge they take on in their roles. Many of them are the sole members of their marketing departments or have to work in a distributed […]

How to Identify Your Core Marketing Message

This is a guest post from Thomas Glare (see bio at the end)… There are critical things you need to get right regarding marketing. We all recognize the power behind a solid marketing strategy. But, talk to any marketer, and it will become clear that there are so many challenges to overcome. One of the […]

Are you creating an experience that matters?

Restaurant Week has become an annual event that continues to gain momentum across the country.  Cities typically position it in January, shortly after the Holidays to help bolster what is historically a slow period for the restaurant industry.  In addition to satisfying taste buds, the event also serves as a fundraiser for local non-profits.   For […]