Articles on:

Are you hitting your business sweet spot?

When a baseball player makes a big hit, it’s because he hit the ball with the sweet spot of the bat – that’s the part of the wood that generates the most output (for the same effort). Which means the ball travels farther and faster than if you hit it anywhere else. The same thing […]

Winning Advice #3 Retain Profit Margins

I’ve talked before about the great advice I got from a mentor of mine. Profit Margins were the focus of Winning Advice #3 on a list of 5 that became part of my blueprint for success in the spring of 1997.  In short, it said a business owner must understand the importance of establishing, understanding, and […]

Are you looking forward or backwards in your Business?

I met with a business owner last week and asked him how his business was doing. He proudly told me, “Based on our financial reports from the 1st quarter, it looks like we’re on track to hit our goals for this year.” The first quarter? That was (literally) months ago at this point. The problem […]

Is your business worth $1 Million?

It’s a question for the ages: “If you sold your business today what would it be worth?“. Chances are the number you have in your head and the number a buyer is willing to pay are not the same. And you can ask the Magic 8 Ball all you want, but that’s not going to […]

This idea turns marketing upside down…!

A friend of mine and I went to a new restaurant the other day. It’s billed as a cool, new trendy place and we were both looking forward to checking it out. When we got there, there was a bit of a line…and we were thinking “great – it’s a popular place and they’re doing […]