Articles on:

What are your words to live by?

I realized I had developed a full fledged habit the other day when my daughter used my standard ‘morning’ phrase to me when I was leaving the house the other day. With parenting, I’ve come to realize that there’s not really a good way to prepare for everything you’re supposed to do – as the […]

How do you create Advocates for your business?

Stephen Heiner is a client of mine and the owner of Get Smarter Prep – an ACT/SAT test preparation company (the scores you need for the schools you want).  Get Smarter continues to do very well  – although he did go through some challenging times in last couple of years. But beyond the success, Stephen […]

Jumping in the Twitter Pool – How you can participate

I couldn’t stand it any longer – I needed to find out what all the buzz was regarding Twitter, so I decided to join up and start learning. For those that don’t know, Twitter is a ‘micro-blogging’ platform that limits you to 140 characters per post (or Tweet). What’s the point? Well that’s the interesting […]

Cold Call or Root Canal? 5 ways to make it better.

                                                                photo by Hamed_Saber Smiling and Dialing! I’ve had several conversations with clients recently specifically on the topic of cold calling.  Most of the people I talk to feel fairly strongly that it’s not effective and more than likely it’s counterproductive because it annoys potential prospects.  On top of that – they really hate doing […]

Has the SEO fairy visited you lately?

Photo by scottwills I can’t think of too many other topics that generate the same level of confusion, controversy and frustration as Search Engine Optimization or SEO. “Any sufficiently advanced technology is indistinguishable from magic.”                         – Arthur C. Clarke From a business owner’s perspective, you really don’t want to mess with something like SEO.  You’re […]

Wanted: Taxidermy Knowledge

I just got back from vacation a couple of weeks ago – we stayed in Grand Lake, Colorado, which is on the west side of Rocky Mountain National Park.  We had a great time, I got some fantastic pictures and I left thinking about Taxidermy (more on that in a minute). It’s a beautiful area, […]